Digital & Social Media Communication - Project 1

Ng Jia Jin (0331589)
Digital & Social Media Communication
13/9/2019 - 20/9/2019 (Week 3- Week 4)
Project 1



Instruction




We were briefed on our first project by Mr Asrizal which is to analyse the data of Taylor's University website using Adobe Analytic. He also told us that all the projects are connected and we're going to collaborate with Taylor's Digital Marketing Team to work on the design and also the contents that should be put on Taylor's University website.

After Taylor's Digital Marketing Team gave us access to their Adobe Analytic. My group and I then compiled all the relevant data from the analytic before putting it to our presentation slides.


Here is my group's presentation slides for Project 1: